February 09, 2012
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Your Specialty Franchise Personnel News SourceFranchise News Watch brings you the latest in specialty franchising personnel news from around the web. As a news aggregator for the specialty franchise industry, Franchise News Watch streams the latest ground breaking franchise articles, features, guides, blogs, news and more directly to your desktop.  Specialty Franchise Personnel News
Retrofitness Strengthens Executive Team with Leaders from the Business IndustryRetrofitness, a unique 1980's-themed gym chain, is pumping up its executive team as Eric Casaburi, founder and CEO, announced today the hire of two key executives, Robert Sprechman and Richard Roser. Both have been brought on to lead the company's...
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Features & Special Reports"The Proven Match" for Finding Qualified Franchisees Debuts on Franchising.com Ad PortalProven Match has teamed up with Franchise Update Media Group (FUMG) to give results-driven franchisors a cost-saving profiling service that delivers pre-qualified candidates. Restaurateur Extraordinaire: Sam Covelli Does It With More Than 200 LocationsSam Covelli says he grew up in the restaurant business working in his father's McDonald's. Running For Charity: Colortyme Franchisee Raises Money And Awareness For Children's HospitalThis April will mark the third year in a row that Al Coelho has run the 26-mile Boston Marathon. That's a significant achievement. But it's only a part of what Coelho will do that day. Turning Up The Heat: Learning How To Handle Irate Customers And Look Like A HeroIrate customers. No matter how good you are at what you do, what business you are in, or where it is located, you will at some point find yourself facing an irate customer. Sustaining Business: Zane Tankel On Growing During Tough TimesAs the economy continues to struggle through a slow recovery, business people everywhere are looking for any tools or techniques that will help them keep their businesses alive and thriving. Creating a Cost-Effective Lead Generation StrategyFor many franchisors, the traditional advertising vehicles - portals, print advertising, PR, and broker networks - do not appear to be working as effectively as they were five years ago. New Highlights from the 2012 AFDRIn the previous two issues of FUSR, we published (1) a high-level overview of the 2012 Annual Franchise Development Report (AFDR), followed by (2) a selection of highlights from the report. Finding Your Optimal Buyer: Sellers Must Learn To Look Beyond PriceWhen sellers are contemplating a decision regarding the sale of their business, they overwhelmingly select the bidder with the highest price, only to find afterward that this might not have been the best decision for their circumstances. The Four Steps to Lead Generation Success, Part 4: Wow 'Em!This fourth installment builds on those ideas, showing how you can "wow" your candidates and the importance of how you present your concept to them. The Winner's Column - February 2012As savvy franchise companies continue to flourish in a volatile economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas. 
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