February 06, 2012
Franchise News Watch

Your Franchise Product Announcement News Source

Franchise News Watch brings you the latest in franchising product announcement news from around the web. As a news aggregator for the franchise industry, Franchise News Watch streams the latest ground breaking franchise articles, features, guides, blogs, news and more directly to your desktop.

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Franchise Product Announcement News

Local Waxing Center Celebrates Valentine’s Day With Exclusive Raffle

European Wax Center Phoenix-Norterra will be celebrating Valentine’s Day with an exclusive European Wax Center gift card raffle. The raffle will be running during the beginning of February and is open to all guests at European Wax Center...

Green House Cleaning Franchise Better Life Maids Offers Free Green House Cleaning Sweepstakes

Better Life Maids is offering a green house cleaning for a year sweepstakes. The lucky winner will receive an entire year of monthly cleaning visits from the green house cleaning franchise.

European Wax Center Aurora-Parker & Arapahoe Roads Introduce Exclusive Promotion

European Wax Center Aurora-Parker & Arapahoe Roads are introducing Bring A Friend Friday, a promotion that allows guests to bring in a friend on the first Friday of the month and double their referral credit from the normal $5 to $10.

H&R Block Answers Four Essential Tax Questions for First-Time Filers

Many first-time filers have been dependents on someone else's return for close to two decades, but circumstances now dictate they are required to file a tax return.

Home Care Assistance Announces Third Book in Its Senior Health and Wellness Series

Home Care Assistance, North America’s leading provider of in-home care, is excited to announce "From Hospital to Home Care: A Step by Step Guide to Providing Care to Patients Post Hospitalization," the latest book in its senior health and wellness..

Baskin-Robbins Brings Back Superfudge Truffle Just in Time for Valentine's Day

Chocolate lovers rejoice! Baskin-Robbins, the world's largest chain of ice cream specialty shops, today announced it is bringing back one of its classic flavors, Superfudge Truffle, in time to celebrate Valentine's Day right.

Appleton Announces geniuStyle Platform that “Grants Schools Flexibility to Teach with Creativity”

No one can appreciate that more than an entrepreneur from Huntsville, Alabama who believes it’s his calling to change the status quo of America’s school classrooms through innovative solutions his company, Appleton Learning, has been...

Lucas Oil Stadium, the Site of Super Bowl XLVI, Goes Green with Filta’s Environmental Services

Super Bowl Sunday, the nation’s second largest day of food consumption behind Thanksgiving, will be a little more environmentally friendly with the services provided by Filta’s local Indianapolis Franchise Owner.

Little Caesars

Little Caesars® Pizza Helps Football Fans Score Without Breaking the Bank This Sunday

Fans can turn to Little Caesars(R) Pizza's HOT-N-READY® menu line up for a crowd pleasing and economical solution.

Bold New Service Guarantee Announced by Dahn Yoga

Dahn Yoga & Health Centers, Inc., one the nation's largest providers of yoga classes, meditation and Tai Chi, has taken a bold move the announcement of its new customer service policy.

Buffalo Wings & Rings Introduces New Menu Items with Contemporary Crave-Worthy Flavors

The fast-growing sports restaurant franchise, Buffalo Wings & Rings (BW&R) knows how to make game night and any time a win for everyone.

SeekingSitters Babysitting Company Releases New S.T.Y.L.E Sitter Guide With Online Safety Information for Parents and Babysitters

Safety is the top priority for SeekingSitters, a nationwide, full service babysitting referral company. Now the company is sharing valuable information and stories with parents and babysitters across the country.

Go Green to Be Healthy in 2012

Dallas-based fast-casual franchised eatery, Greenz, salads for z' adventurous, has taken the guess work and contracts out of all of it with their own wellness program.

Yogurtland Celebrates National Frozen Yogurt Day on February 6

Yogurtland, the pioneers of the self-serve frozen yogurt category, is celebrating National Frozen Yogurt Day this Monday, February 6, by offering guests free frozen yogurt from 4:00 – 7:00 p.m. at all participating U.S. Yogurtland locations.

Home Care Assistance Recognizes Heart Month

Home Care Assistance, North America's leading provider of in-home care, is raising awareness around heart disease and stroke prevention in observance of heart month.

Breathe Green & Easy: Pro Energy Consultants Launches 'Breathe Green & Easy' Homeowner Education Campaign

During the month of February, Pro Energy Consultants will be educating consumers and communities on how to make sure their home is the safe breathing environment it should be.

Starwood Shakes up the Status Quo Introducing 'Round-the-Clock' Check-in for Most Loyal Starwood Preferred Guest Members

With Your24(TM), a groundbreaking new benefit announced today, Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) will abolish set check-in and checkout times for select Starwood Preferred Guest elite members and introduce 'round-the-clock'...

February Benihana Chef's Special

Benihana Inc. (NASDAQ: BNHN), the nation's leading operator of Japanese theme and sushi restaurants, has announced the February Chef's Specials, Hibachi Steak & Chicken for Two, a five-course feast for only $45 and Seafood Diablo for One, five...

Krispy Kreme® Valentines Doughnuts: Three Tasty Ways to Say 'I Care'

Celebrate the season of love with Krispy Kreme's irresistible iced, drizzled and sprinkled heart-shaped treats. Available for a limited time at participating Krispy Kreme U.S. and Canada shops.

Starwood Reinvents Hotel Loyalty Landscape with First-of-Its-Kind Benefits for Global Mega Travelers

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) is raising the stakes in the hotel loyalty landscape to win greater share from the world’s most prolific travelers, a powerful and growing group of global mega travelers.

Wine and Dine Your Sweetheart at East Coast Wings & Grill

On Valentine’s Day, East Coast Wings & Grill, known for its national award-winning jumbo, Buffalo-style wings in 75 different flavors, will be offering free dessert with the purchase of an appetizer and two entrees.

Quaker Steak & Lube Launches New Regional Marketing Structure to Assist in Boosting Same Store Sales

Quaker Steak & Lube(R), known for its Best Wings USA and over 20 sauce varieties, has been focused on local store marketing since day one.

Alamo Drafthouse Unveils Signature Wine Line "The Bottle Of Wits"

Alamo Drafthouse is delighted to announce the launch of a signature wine inspired by THE PRINCESS BRIDE in honor of the 25th anniversary of the film.

Baskin-Robbins Sweetens February with Introduction of Valentine's Day Ice Cream Cake Bites and "Box of Chocolates"

Baskin-Robbins, the world's largest chain of ice cream specialty shops, is making Valentine's Day even sweeter this February with the introduction of two new flavors to its popular line of Ice Cream Cake Bites.

Home Care Assistance Launches AlzheimersHomeCare.com

Home Care Assistance, the leading provider of in-home care for seniors, is proud to announce the launch of AlzheimersHomeCare.com. Created for families evaluating care solutions for a loved one with Alzheimer’s disease.

St. Louis Home Care Company Develops a Cutting-Edge Approach to Reducing Avoidable Hospital Readmissions

Home Care Assistance of St. Louis, North America’s leading provider of in-home care, announced today a long-term initiative to reduce avoidable hospitalizations and readmissions and become the leader among home care agencies in hospitalization...

ServiceMaster Clean

ServiceMaster Restoration by DSI Expands Digital Reach in 2011 by Launching New Website and Joining RestorationMasterFinder.com

ServiceMaster Restoration by DSI (one of the largest U.S. operators of ServiceMaster Clean franchised businesses) has launched a new website http://www.servicemaster-dsi.com.

Pet Planet Introduces a Breakthrough Innovation in Pet Health & Wellness Consultations for its’ Customers

Pet Planet is excited to introduce its’ newest innovation in pet health and wellness, the Pet Nutrition & Health Consultation Program.

Dunkin' Donuts

A Sweetheart Deal At Dunkin’ Donuts: Heart-shaped Donuts Return

February may be the shortest month of the year, but at Dunkin’ Donuts it might also be the sweetest, thanks to the return of heart-shaped donuts.

Taco Bell

Taco Bell(R) Launches ‘FirstMeal’ In 10 Western States; Teams With Some Of America’s Favorite Breakfast Brands

Taco Bell® today introduced FirstMeal™, a new breakfast menu that combines great Taco Bell value with classic breakfast tastes.

Over 2 Million Wings Plus Nearly 400 New 42" Hi Def TV's Will Fly Out of Hooters This Sunday

his week Hooters locations around the country are preparing for the Big Game on Sunday, which is historically the highest overall sales day of the year for Hooters.

Starwood Hotels Launches Dream Vacation Contest on Facebook

Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) wants to know "What Vacation Means to You" so the global hospitality giant has launched a dream vacation contest available exclusively on Facebook.

Spring-Green Lawn Care Hosts Manager Training Seminar

Spring-Green Lawn Care recently held a three-day Manager Training Seminar at the corporate Support Center.

Domino's Pizza Hustles to Prepare for Biggest Day of the Year

Domino's Pizza (NYSE: DPZ), the recognized world leader in pizza delivery, is counting down to kickoff this weekend and training hard to handle a rush in orders.

H&R Block Goes Mobile With Free Federal 1040EZ and State Tax Prep New Mobile Filing App Features Free Offer Through Feb. 29

H&R Block (NYSE: HRB) today launched its new tax preparation filing app for the iPhone and Android smartphones with a great offer for tax filers this season.

DIGIKIDS®, an Onsite Child ID Company, Offers an Excellent Way for Businesses to Support Child Safety

As business owners consider how to spend their marketing dollars in 2012 by bringing awareness to their products and services, they just might also want to think about how their efforts can benefit the greater good of their community.

Morrow GA Hotel Near Atlanta Expo Center Offers Close Lodging to Guests Attending the Upcoming Scott Antique Market Shows

Hampton Inn Atlanta-Southlake Morrow Hotel offers nearby lodging to guests attending Scott Antique Market Shows at Atlanta Expo Center.

Auntie Anne’s Inc. Tests Whole Grain Menu Items in Select Markets

Auntie Anne’s, the franchise known best for its fresh, convenient and hand-rolled treats, began testing new whole grain pretzel products on January 8, 2012 in select markets across the US as part of a mission to better appeal to guests looking to...

Make-Your-Own Victoria Justice Bear at Build-A-Bear Workshop

Build-A-Bear Workshop(R), the interactive entertainment retailer of customized stuffed animals, has launched the Victoria Justice Bear ($23), now available in stores and online at buildabear.com(R).

Filta Environmental Kitchen Solutions Adds Key Support Programs for Its Franchise Owners

Filta Environmental Kitchen Solutions, already well known in the franchise industry for its strong support programs, has announced a strategic partnership with Virtual Fleet Supervisor “VFS” for a complete fleet tracking program.

The Luxury Collection Hotels & Resorts Premieres 'HERE', an Original Short Film Capturing an Unexpected Journey Across America

The Luxury Collection Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide Inc. (NYSE: HOT), today premieres an original short film produced by the brand's newest Global Explorer Waris Ahluwalia, offering a glimpse into the hidden...

Home Care Assistance Launches Senior-Care.com

Home Care Assistance, the leading provider of in-home care for seniors, is proud to announce the launch of Senior-Care.com.

Pizza Patrón introduces the Super Wing & Pizza Party Paqs

Pizza Patrón announced today four exciting new party paquetazos (combos) that each includes chicken wings and pizza, just in time for those planning events and parties for the big game.

Wingstop to Sauce and Toss 5.6 Million Wings on Super Sunday

This year the National Chicken Council projects more than 1.25 billion wings - or 100 million pounds - will be consumed during the Super Bowl weekend.

Dunkin' Donuts

Iced Coffee Drinkers Running On Iced More Often This Winter, According To New Dunkin’ Donuts Survey

As the temperatures drop, the popularity of iced coffee is heating up. According to an independent survey commissioned by Dunkin’ Donuts, an overwhelming majority (84%) of iced coffee drinkers claim they are drinking more iced coffee this winter...

Liberty Tax Service

Liberty Tax Service Releases New Free App with Fun Features

Liberty Tax Service offers a new free mobile Android and iPhone app that conveniently and quickly makes office location, tax information and the Liberty Loot Arcade Game available to the user.

European Wax Center Centennial Introduces Bare Necessities

European Wax Center Centennial recently introduced Bare Necessities, the latest exclusive promotion from European Wax Center. The promotion runs until February 19th.

Home Care Assistance Develops a Cutting-Edge Approach to Reducing Avoidable Hospital Readmissions

As America continues to grapple with exploding health care costs, Congress and the Centers for Medicare and Medicaid have placed a renewed emphasis on eliminating avoidable hospital readmissions.

Real Estate Ads Use Personal Motivations

This month, global real estate franchisor, RE/MAX rolls out an entirely new national ad campaign focusing on "all the things that move you." The innovative campaign strikes an emotional note with consumers and features the sentimental Jim Croce song,...

The Fondue Fork Gives Cupid's Arrow a Run for its Money at The Melting Pot Restaurants, Inc. This Valentine's Day

The Melting Pot Restaurants, Inc., the premier fondue restaurant franchise, combines an intimate atmosphere, secluded tables, a unique fondue dining experience and a Cupid's Fondue Forks Facebook promotion to spark romance for couples this Valentine's...


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Features & Special Reports

Creating a Cost-Effective Lead Generation Strategy

For many franchisors, the traditional advertising vehicles - portals, print advertising, PR, and broker networks - do not appear to be working as effectively as they were five years ago.

New Highlights from the 2012 AFDR

In the previous two issues of FUSR, we published (1) a high-level overview of the 2012 Annual Franchise Development Report (AFDR), followed by (2) a selection of highlights from the report.

Finding Your Optimal Buyer: Sellers Must Learn To Look Beyond Price

When sellers are contemplating a decision regarding the sale of their business, they overwhelmingly select the bidder with the highest price, only to find afterward that this might not have been the best decision for their circumstances.

The Four Steps to Lead Generation Success, Part 4: Wow 'Em!

This fourth installment builds on those ideas, showing how you can "wow" your candidates and the importance of how you present your concept to them.

The Winner's Column - February 2012

As savvy franchise companies continue to flourish in a volatile economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.

Jim Collins to Keynote 2012 Multi-Unit Franchising Conference

Multi-Unit Franchisee Magazine announced today that Jim Collins, business expert and best-selling author, will deliver the opening keynote address at the 2012 Multi-Unit Franchising Conference (MUFC).

Growing Up Franchising: Sam Covelli Develops Both His Brands And Employees

Sam Covelli says he grew up in the restaurant business working in his father's McDonald's. Under his father's leadership, Covelli Enterprises eventually grew to 26 locations, one of the largest McDonald's franchisees in the country.

Members Only: Ray Harrigill Builds A Successful Membership-Based Business Model

Ray Harrigill believes in diversification. His Sunray Companies has restaurants (Bumpers Drive-In), tanning salons (Palm Beach Tan), fitness centers (Koko FitClub), and hotel properties (Hampton Inn), to name a few. That's because of lessons he's learned along the way.

Creating Jobs: Zane Tankel Is Taking Matters Into His Own Hands

Zane Tankel is not waiting on any government job programs to help his business.

CMO Roundtable - Using Profiling to Retain More Customers

What are some fresh, innovative ways you are using profiling, targeting,<br /> and loyalty programs to acquire and retain more customers?

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