May 20, 2012
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Your Fitness Franchise Strategic Alliance News SourceFranchise News Watch brings you the latest in fitness franchising strategic alliance news from around the web. As a news aggregator for the fitness franchise industry, Franchise News Watch streams the latest ground breaking franchise articles, features, guides, blogs, news and more directly to your desktop.  Fitness Franchise Strategic Alliance NewsKoko FitClub Donates to American Cancer Society Relay for LifeOn May 2nd, Koko FitClub co-founders, Mike Lannon and Mary Obana, presented American Cancer Society and Relay for Life representatives with a check for $6000 on behalf of the company's franchises nationwide. Nationwide Massage Therapy Franchise to Recruit Everest CollegeEverest Colleges today announced that it has partnered with Elements Therapeutic Massage Inc., a massage therapy franchise with more than 80 locations nationwide, to provide job placement opportunities for graduates of Everest's massage therapy program. Retrofitness Partners with Lake Capital, to Expand its Nationwide Scope and ReachEric Casaburi, founder and CEO of Retrofitness, a unique, 1980's-themed gym chain, today announced that it has partnered with and received a significant investment from Lake Capital, a Chicago based private equity firm that invests exclusively in... Shadow Beverages and Snacks Partners With GNC to Launch Nutritional Beverage LineShadow Beverages, one of the fastest growing independent beverage companies, and GNC Holdings, Inc. (NYSE: GNC), the nation's largest specialty retailer of health and wellness products, are proud to announce the launch of a new nutritional,... Planet Fitness Sale Raises Over $600,000 for the Breast Cancer Research FoundationPlanet Fitness gyms nationwide donated $607,000 to The Breast Cancer Research Foundation® through a special promotion that took place from March 26th to April 4th. GNC Named Presenting Sponsor of the 2012 ESPNHS GamesESPN announced today that GNC Holdings, Inc. (NYSE: GNC), the nation's leading specialty retailer of health, wellness and sports nutrition products, will be the presenting sponsor of the 2012 ESPNHS Games. GNC Announces Entry to China's Nutritional Products in Partnership with Bright FoodGeneral Nutrition Centers, Inc. (GNC), a leading global retailer of nutritional products, announced today that it, together with its parent company, has entered into a memorandum of understanding to form a strategic partnership with Bright Food (Group)... Liberty Strides, The Manassas Woodbridge VA Franchisee for Stroller Strides Announces New Plum Organics Campaign Built on a Tradition of Giving BackStroller Strides, the country’s largest pre- and post-natal fitness program for moms, is announcing a new partnership initiative with Plum Organics™, the leading provider of organic nutrition for babies, toddlers and kids. CKO Kickboxing Fitness Franchise Makes Plans to Control GrowthIn order to meet the flow of out of state franchising demand, CKO Kickboxing has entered into an arrangement with FGP Commercial Leasing. FGP is a division of Franchise Growth Partners and specializes in tenant representation and real estate advisory... Any Lab Test Now® and Ameridoc Partner to Give Consumers the Opportunity to take Control of Their HealthANY LAB TEST NOW®, one of the first direct access laboratory testing services companies in the U.S., has joined forces with AmeriDoc® in an effort to provide a complementary alternative to its customers who wish to take control of their health. Curves(R) International and Healthways SilverSneakers(R) Fitness Program Announce PartnershipHealthways, Inc. (NASDAQ: HWAY) and Curves(R) International, Inc., the world's largest fitness club franchisor, announced a strategic partnership today that will bring the award-winning Healthways SilverSneakers(R) Fitness Program to 6,500 Curves... Fighting Cancer is No Sweat for Local KokoNutsFor 24 hours during the weekend of March 24-25, 2012, Koko FitClub members will link arms virtually with their fellow “KokoNuts” across 27 states to raise money for cancer research. Charter Fitness Gives Free Gym Passes to On-Leave Military PersonnelCharter Fitness is giving a free gym pass to any member of the military who is on short-term leave from active duty. Mark Wahlberg and GNC Team Up on New MARKED Sports Nutrition LineGNC Holdings, Inc. (NYSE: GNC), the nation's largest specialty retailer of health and wellness products, is proud to announce a partnership with Academy Award-nominated actor/producer Mark Wahlberg. Jazzercise to Raise Funds for NAMI During Thunder Half Time ShowLocal Jazzercisers from all over the metro area will help energize the crowd at Oklahoma City Thunder vs Memphis Grizzlies NBA game, April 2nd 7:00pm when they give a live demonstration of the largest dance-fitness program. Kosama Strengthening Franchise Footprint with the Help of Snap FitnessEvery year millions of people find a renewed sense of potential come January 1. That means resolving to do things like get fit, lose weight or tone up. "Mud, Sweat and Beers"Anytime Fitness is getting down and dirty. The world's largest and fastest-growing fitness club chain recently entered into an agreement to become the "Official Fitness Club of Warrior Dash" – a "mud-crawling, fire leaping, extreme run from Hell,".. GlobalFit Partners With Anytime FitnessGlobalFit, the leading provider of corporate health and wellness programs to employers and insurers nationwide, has announced a partnership with Anytime Fitness, the world's largest co-ed fitness franchise. Through GlobalFit, eligible employees can join p Max Muscle Steps Up to Sponsor Hams and Hamstrings 5K Easter RaceBigwig Races, a Colorado Springs based producer of top-notch 5K and 10K races, announced today that Max Muscle is the sports nutrition sponsor of its Hams and Hamstrings 5K race to be held in Colorado Springs on Easter Sunday, April 8, 2012. Athletic Republic Named Official Partner of Hockey EastAthletic Republic, the industry leader in performance sports training, has signed on as an official partner of Hockey East. GNC Raises $2.79 million for St. Jude Children's Research Hospital® in 8th Annual St. Jude Thanks and Giving® CampaignGNC Holdings, Inc. (NYSE: GNC), the nation's largest specialty retailer of health and wellness products, is pleased and proud to announce that its employees and customers donated a total of $2.79 million during GNC's seventh consecutive annual... GNC to Feature PURPLEPurple Beverage Company, Inc. (OTCBB: PPBV), announced today that it has shipped PURPLE, its hot new antioxidant beverage, to GNC, the world's largest specialty retailer of nutritional products. PURPLE, known for its revolutionary formula that combines... Team USA Soccer Stars Alex Morgan and Heather Mitts Join the GNC LiveWell Team as Brand AmbassadorGNC Holdings, Inc. (NYSE: GNC), a leading global specialty retailer of nutritional products, is pleased to announce that Alex Morgan and Heather Mitts, both outstanding members of the U.S. Women's National Soccer Team, have joined the GNC LiveWell Team... Local Children’s Party Place "Bounces" for Cystic FibrosisBounceU of Farmingdale, part of the nation’s largest franchise specializing in private party experiences that feature the latest indoor inflatable equipment, will host its 3rd annual charity fundraiser to benefit the Boomer Esiason Foundation. Snap Fitness and Rolling Strong(TM) Launch Gym Membership Program at Pilot Flying J Locations Nationwide to Help Professional Drivers, Travelers Muscle Up While on the RoadSnap Fitness, the world's fastest-growing franchisor of 24/7 express fitness centers, announces a partnership with Rolling Strong(TM), the leader in health and wellness for professional drivers, that will offer an easy in, easy out workout concept at Franchise Consulting Firm The Franchise Alliance Announces 300th Franchise PartnerFranchise consulting industry leader Franchise Alliance, Inc. announced yet another milestone today at its Atlanta Headquarters. Already the fastest growing international franchise brokerage network, the Franchise Alliance introduced The Goddard School... Franchise Industry Icons Unite; Popular Personal Wellness Concepts Prime for Aggressive ExpansionIndividually they have led iconic American brands Curves and Papa John's to successes few other franchises have enjoyed. Now, Gary Findley and Jeff Jervik are working together to take Fitness Together and elements therapeutic massage, Fitness Together... Gold's Gym Strikes National Partnership with AAAGold's Gym International, the world's leading authority on health and fitness, today announced it has partnered with AAA, North America's largest motoring and leisure travel organization, to offer members a special discount to Gold's Gym through AAA's Sho Curves goes International with Grassroots PRFor the past three years, Curves, the international women's fitness franchise, has partnered with eNR Services, Inc., a Norwalk-based communications technology firm, to provide local news to the local media through eNR's Grassroots PR (GRPR) program. i9 Sports(R) Teams Up With Walt Disney Pictures For An Action-packed Season Of Sportsi9 Sports Corporation, a leading franchisor of youth sports leagues, camps, and programs, announces a brand new collaboration with entertainment icon, Walt Disney Pictures. GNC Again Partners with St. Jude Children's Research Hospital(R) for the 8th Annual Thanks and Giving(R) CampaignGNC Holdings, Inc. (NYSE: GNC), the nation's largest specialty retailer of health and wellness products, is once again partnering with St. Jude Children's Research Hospital, for the sixth consecutive year, on the annual St. Jude Thanks and Giving... GNC Partners with Wounded Warrior Project on 6th Annual Golf OutingGNC Holdings, Inc. (NYSE: GNC), a leading global specialty retailer of nutritional products, is once again partnering with the Western Pennsylvania Committee of the Wounded Warrior Project as lead sponsor of its annual golf outing on Monday, September 19, Pump It Up Gets Animated with "Scooby Doo! Music of the Vampire"Pump It Up, the nation's largest franchise of indoor inflatable fun is partnering with the Warner Home Video for the release of the first Scooby‑Doo! musical adventure, Scooby-Doo! Music of the Vampire. My Gym Children'S Fitness Center And Stroller Strides Team For National Fitness CampaignMY GYM CHILDREN'S FITNESS CENTER and STROLLER STRIDES - two of the country's most prominent names in fitness and health - have joined forces for a national campaign designed to engage the vast memberships of each celebrated franchise. Athletic Republic and USA Hockey Announce Training Center PartnershipAthletic Republic today announced a new strategic partnership with USA Hockey. Established Fitness Franchise Adds Brawn of Findley GroupFeaturing more muscle power than ever before, Snap Fitness has found a new workout partner that is getting the chain "in-shape" for unprecedented international growth. GNC and WebMD Announce Agreement To Provide Consumers with Health and Nutritional Information While Promoting the Benefits of a Healthy LifestyleGeneral Nutrition Corporation, ("GNC"), the largest global specialty retailer of nutritional products, and WebMD (Nasdaq: WBMD), the leading source of health information, today announced a multi-year marketing partnership to increase consumer awareness... |
Features & Special ReportsAnatomy of a Turnaround: Bennigan's Reclaims The Integrity of An IconEveryone loves a good comeback story, and I am honored and humbled to be at the helm of a classic turnaround tale. Growth Machine: Anil Yadav Shows No Signs Of Slowing DownAnil Yadav has graced the pages (and one cover) of Multi-Unit Franchisee magazine twice before. 5 Key Mobile Marketing Strategies for FranchisesFor franchise marketers, mobile marketing is now paramount to a successful online strategy. MarketingSherpa: Marketing Wisdom for 2012In case you missed it (and when it comes to marketing and social media there's plenty to keep up on), MarketingSherpa published its Wisdom Report, "Marketing Wisdom for 2012" earlier this year. Time For Benchmarking: All That's Needed Is The WillI am convinced that someday the franchising community will finally get around to unleashing its biggest competitive strength: unit predictability. Improving the Speed and Effectiveness of Your Responses to ProspectsWe asked two franchise marketing pros what they're doing to provide more timely - and relevant - responses to prospect inquiries. Social Media Roundup - May 2012Here are four reasons local business marketers should continue to use the Yellow Pages. Health-Scare Reform: "There's Still More That We Don't Know Than We Do."Since national health care reform was signed into law in March 2010, it has generated strong reaction from multi-unit franchisees and small-business owners across the nation. The Customer Within: Provide Coworkers With The Best Service PossibleWhen we talk about customer service, we usually think about how we deal with the people who walk through our doors--both physical and virtual--to purchase our products and services. Do It Now: 3 Easy Ways To Stop Procrastinating TodayProcrastination is like a virus. It creeps up on you slowly, drains you of energy, and is difficult to get rid of if your resistance is low. 
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