February 09, 2012
Franchise News Watch

Your Fitness Franchise Strategic Alliance News Source

Franchise News Watch brings you the latest in fitness franchising strategic alliance news from around the web. As a news aggregator for the fitness franchise industry, Franchise News Watch streams the latest ground breaking franchise articles, features, guides, blogs, news and more directly to your desktop.

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Fitness Franchise Strategic Alliance News

"Mud, Sweat and Beers"

Anytime Fitness is getting down and dirty. The world's largest and fastest-growing fitness club chain recently entered into an agreement to become the "Official Fitness Club of Warrior Dash" – a "mud-crawling, fire leaping, extreme run from Hell,"..

GNC Raises $2.79 million for St. Jude Children's Research Hospital® in 8th Annual St. Jude Thanks and Giving® Campaign

GNC Holdings, Inc. (NYSE: GNC), the nation's largest specialty retailer of health and wellness products, is pleased and proud to announce that its employees and customers donated a total of $2.79 million during GNC's seventh consecutive annual...

Team USA Soccer Stars Alex Morgan and Heather Mitts Join the GNC LiveWell Team as Brand Ambassador

GNC Holdings, Inc. (NYSE: GNC), a leading global specialty retailer of nutritional products, is pleased to announce that Alex Morgan and Heather Mitts, both outstanding members of the U.S. Women's National Soccer Team, have joined the GNC LiveWell Team...

Kosama Strengthening Franchise Footprint with the Help of Snap Fitness

Every year millions of people find a renewed sense of potential come January 1. That means resolving to do things like get fit, lose weight or tone up.

Local Children’s Party Place "Bounces" for Cystic Fibrosis

BounceU of Farmingdale, part of the nation’s largest franchise specializing in private party experiences that feature the latest indoor inflatable equipment, will host its 3rd annual charity fundraiser to benefit the Boomer Esiason Foundation.

Nationwide Massage Therapy Franchise to Recruit Everest College

Everest Colleges today announced that it has partnered with Elements Therapeutic Massage Inc., a massage therapy franchise with more than 80 locations nationwide, to provide job placement opportunities for graduates of Everest's massage therapy program.

GNC Again Partners with St. Jude Children's Research Hospital(R) for the 8th Annual Thanks and Giving(R) Campaign

GNC Holdings, Inc. (NYSE: GNC), the nation's largest specialty retailer of health and wellness products, is once again partnering with St. Jude Children's Research Hospital, for the sixth consecutive year, on the annual St. Jude Thanks and Giving...

Snap Fitness and Rolling Strong(TM) Launch Gym Membership Program at Pilot Flying J Locations Nationwide to Help Professional Drivers, Travelers Muscle Up While on the Road

Snap Fitness, the world's fastest-growing franchisor of 24/7 express fitness centers, announces a partnership with Rolling Strong(TM), the leader in health and wellness for professional drivers, that will offer an easy in, easy out workout concept at

GNC Partners with Wounded Warrior Project on 6th Annual Golf Outing

GNC Holdings, Inc. (NYSE: GNC), a leading global specialty retailer of nutritional products, is once again partnering with the Western Pennsylvania Committee of the Wounded Warrior Project as lead sponsor of its annual golf outing on Monday, September 19,

Gold's Gym Strikes National Partnership with AAA

Gold's Gym International, the world's leading authority on health and fitness, today announced it has partnered with AAA, North America's largest motoring and leisure travel organization, to offer members a special discount to Gold's Gym through AAA's Sho

GlobalFit Partners With Anytime Fitness

GlobalFit, the leading provider of corporate health and wellness programs to employers and insurers nationwide, has announced a partnership with Anytime Fitness, the world's largest co-ed fitness franchise. Through GlobalFit, eligible employees can join p

Franchise Consulting Firm The Franchise Alliance Announces 300th Franchise Partner

Franchise consulting industry leader Franchise Alliance, Inc. announced yet another milestone today at its Atlanta Headquarters. Already the fastest growing international franchise brokerage network, the Franchise Alliance introduced The Goddard School...

GNC Announces Entry to China's Nutritional Products in Partnership with Bright Food

General Nutrition Centers, Inc. (GNC), a leading global retailer of nutritional products, announced today that it, together with its parent company, has entered into a memorandum of understanding to form a strategic partnership with Bright Food (Group)...

Curves(R) International and Healthways SilverSneakers(R) Fitness Program Announce Partnership

Healthways, Inc. (NASDAQ: HWAY) and Curves(R) International, Inc., the world's largest fitness club franchisor, announced a strategic partnership today that will bring the award-winning Healthways SilverSneakers(R) Fitness Program to 6,500 Curves...

Franchise Industry Icons Unite; Popular Personal Wellness Concepts Prime for Aggressive Expansion

Individually they have led iconic American brands Curves and Papa John's to successes few other franchises have enjoyed. Now, Gary Findley and Jeff Jervik are working together to take Fitness Together and elements therapeutic massage, Fitness Together...

Retrofitness Partners with Lake Capital, to Expand its Nationwide Scope and Reach

Eric Casaburi, founder and CEO of Retrofitness, a unique, 1980's-themed gym chain, today announced that it has partnered with and received a significant investment from Lake Capital, a Chicago based private equity firm that invests exclusively in...

GNC and WebMD Announce Agreement To Provide Consumers with Health and Nutritional Information While Promoting the Benefits of a Healthy Lifestyle

General Nutrition Corporation, ("GNC"), the largest global specialty retailer of nutritional products, and WebMD (Nasdaq: WBMD), the leading source of health information, today announced a multi-year marketing partnership to increase consumer awareness...

Established Fitness Franchise Adds Brawn of Findley Group

Featuring more muscle power than ever before, Snap Fitness has found a new workout partner that is getting the chain "in-shape" for unprecedented international growth.

Athletic Republic and USA Hockey Announce Training Center Partnership

Athletic Republic today announced a new strategic partnership with USA Hockey.

i9 Sports(R) Teams Up With Walt Disney Pictures For An Action-packed Season Of Sports

i9 Sports Corporation, a leading franchisor of youth sports leagues, camps, and programs, announces a brand new collaboration with entertainment icon, Walt Disney Pictures.

Curves goes International with Grassroots PR

For the past three years, Curves, the international women's fitness franchise, has partnered with eNR Services, Inc., a Norwalk-based communications technology firm, to provide local news to the local media through eNR's Grassroots PR (GRPR) program.

GNC to Feature PURPLE

Purple Beverage Company, Inc. (OTCBB: PPBV), announced today that it has shipped PURPLE, its hot new antioxidant beverage, to GNC, the world's largest specialty retailer of nutritional products. PURPLE, known for its revolutionary formula that combines...

My Gym Children'S Fitness Center And Stroller Strides Team For National Fitness Campaign

MY GYM CHILDREN'S FITNESS CENTER and STROLLER STRIDES - two of the country's most prominent names in fitness and health - have joined forces for a national campaign designed to engage the vast memberships of each celebrated franchise.


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Features & Special Reports

"The Proven Match" for Finding Qualified Franchisees Debuts on Franchising.com Ad Portal

Proven Match has teamed up with Franchise Update Media Group (FUMG) to give results-driven franchisors a cost-saving profiling service that delivers pre-qualified candidates.

Restaurateur Extraordinaire: Sam Covelli Does It With More Than 200 Locations

Sam Covelli says he grew up in the restaurant business working in his father's McDonald's.

Running For Charity: Colortyme Franchisee Raises Money And Awareness For Children's Hospital

This April will mark the third year in a row that Al Coelho has run the 26-mile Boston Marathon. That's a significant achievement. But it's only a part of what Coelho will do that day.

Turning Up The Heat: Learning How To Handle Irate Customers And Look Like A Hero

Irate customers. No matter how good you are at what you do, what business you are in, or where it is located, you will at some point find yourself facing an irate customer.

Sustaining Business: Zane Tankel On Growing During Tough Times

As the economy continues to struggle through a slow recovery, business people everywhere are looking for any tools or techniques that will help them keep their businesses alive and thriving.

Creating a Cost-Effective Lead Generation Strategy

For many franchisors, the traditional advertising vehicles - portals, print advertising, PR, and broker networks - do not appear to be working as effectively as they were five years ago.

New Highlights from the 2012 AFDR

In the previous two issues of FUSR, we published (1) a high-level overview of the 2012 Annual Franchise Development Report (AFDR), followed by (2) a selection of highlights from the report.

Finding Your Optimal Buyer: Sellers Must Learn To Look Beyond Price

When sellers are contemplating a decision regarding the sale of their business, they overwhelmingly select the bidder with the highest price, only to find afterward that this might not have been the best decision for their circumstances.

The Four Steps to Lead Generation Success, Part 4: Wow 'Em!

This fourth installment builds on those ideas, showing how you can "wow" your candidates and the importance of how you present your concept to them.

The Winner's Column - February 2012

As savvy franchise companies continue to flourish in a volatile economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.

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